Sustainable streetwear
Every industry has its flaws, but those of the textile industry win the golden medal. Mass production and the battle for the lowest cost price ensures us that we are in a race to the bottom. Environmental pollution, child labor and mountains of waste are the result, and thanks to ongoing consumerism it’s not changing much at all. Want to change? Start here.
Sustainability, the region and fashion
Video afspelen
Sustainability, the region and fashion
Video afspelen
Buying less shit feels good.
Schrav aims for a world where we are more critical of what we do. A world where we are more conscious about why we purchase a product and, more importantly, why we don’t. We all know that our behavior is the first step towards a better environment, but also towards a happier life. Or in other words: buy less, buy better, or buy nothing at all.
leftovers as starting point
We only use leftover fabrics. Sometimes the leftovers are textile on a roll, sometimes it’s a lot of old stuff from the military. It’s just what we run into at that moment.
The use of these fabrics means that each collection comes in limited editions. We only buy what is available at that moment and never restock on anything.
Working with discarded textile asks of a totally different way of thinking in the design, sourcing, production and sales process compared to products made from regular ‘flat’ fabric.
Schrav is a project where I constantly seek to overcome industry standards and find out what limits there are.
Handmade in the Netherlands
A long-standing collaboration with Studio Ryn (Arnhem) enables us that we can constantly push the boundaries in working with leftover fabrics.
Because of our small-scale approach, we are not bound to static collections or standard seasons. We make what we want, when we want to. We believe that you don’t need to buy new clothes every month, so we are not in a hurry at all to produce stuff.
Btw, this guy on the picture is me, Daan Schraven, founder of the label.